Joe Paonessa 
Straight Talk Wireless, a Verizon flanker brand, has launched a new TV ad to promote its $25 per month unlimited data plan, StraightSavings, which is available exclusively at Walmart. This ad takes a different approach compared to the brand’s other TV ads released over the past year. One year ago, comedian Jim Gaffigan was signed … Read more
US Mobile has made some changes to its ‘By the Gig plans’, also known as ‘Shared’ or ‘Pooled’ data plans. The MVNO that bills itself as a ‘Super Carrier’ for offering service on three network carriers, AT&T, T-Mobile, and Verizon, has added two new plans and changed how it bills for data top-ups. The new … Read more
Straight Talk Wireless, a subsidiary of Verizon, has introduced a new unlimited data plan priced at $25 per month. The plan, called StraightSavings, is exclusively available through Walmart and targets new customers who bring their own compatible, unlocked phones. To activate the plan, customers will need to purchase a SIM kit with the plan at … Read more
US Mobile, a virtual mobile network operator (MVNO), has officially launched service on the AT&T network, branded as “Dark Star.” The launch of Dark Star marks the culmination of several months of development and planning. The service was originally slated to be named “Death Star” but underwent a rebranding before its official release. US Mobile … Read more
In a bid to attract new customers and bolster its market position, Verizon-owned Simple Mobile has launched a triple data promotion. Available exclusively through authorized Simple Mobile retail stores, the offer provides new customers with significantly more high-speed data on select plans. For a limited time, customers who activate a new line or port their … Read more